“It took me a long time to understand how systems inflict pain and hardship in people’s lives, and to learn that being kind in an unjust system is not enough.”

- Sister Helen Prejean

What is enough?  What can we do?  How can we rise to the challenges our city faces?

What will the creative action of Christians be in our lifetime?

At TrueWorks day, we officially announced The Houston Challenge. Applications are now open. Keep reading to learn more and apply.

It's time to move beyond research that identifies problems to research that identifies solutions—and not just solutions that address symptoms, but solutions that address root causes.

- Dr. Ruth Lopez Turley, Kinder Institute for Urban Research, Rice University.

Which category might you or someone you know be in?


If you have a new idea for a small business or non-profit and want to begin well and bring it to the market, this category is for you.


If you're an established entity and have a new idea you want to introduce to the market, this category is for you.


If your business or non-profit is set up and you want to provide your service or product to your target customers more effectively, this category fits your needs.

The most creative and compelling response to Houston’s greatest challenges wins the following:



A cash grant of $25,000 used to drive your idea forward.


A Business Foundations Pack (policies, procedures, tech stack recommendations) provided by TrueWorks


2023 Redemptive Lab attendance in the Spring or Fall of 2024, followed up with the Organizational Health Check provided by TrueWorks


A Visual Identity and Messaging guide (including the founder’s video story, brand narratives, and audience segmentation) provided by Solace Media and Yellowbox.


A Pitch Deck


One year of leadership coaching provided by the TrueWorks leadership team


Strategy formulation from the TrueWorks Virtual Board!

The Houston Challenge

Invite someone you know who might already be rising to one of Houston’s Challenges, or maybe it’s YOU who has the great new idea. Applications are now open. Apply now through January 15, 2024.